New Delhi, February 21st,2025 – Aza Fashions, India’s premier luxury fashion retailer, has launched its latest flagship store in the exclusive Dhan Mill area of Chattarpur, New Delhi. Spanning an expansive 12,000 sq. ft. across two beautifully designed floors, this new store is set to redefine the luxury shopping experience in the capital. With this launch, Aza now proudly operates eleven stores across the country, underscoring its commitment to expanding its footprint in India’s luxury fashion landscape.
The store brings together a meticulously curated selection of over 100 iconic and emerging designer labels, including Amit Aggarwal, Anamika Khanna, Anand Kabra, Anushree Reddy, Aseem Kapoor, Jayanti Reddy, Mayyur Girotra, Mishru, Nupur Kanoi, Rimple & Harpreet Narula, Tarun Tahiliani, TIL, 431-88, and many more. From wedding wear to contemporary prêt, the store offers a comprehensive selection of designer apparel, accessories, and statement pieces, ensuring every client finds their perfect style.
Dhan Mill has evolved into a thriving cultural and luxury retail hub in New Delhi, attracting artists, designers, and high-end clientele. Known for its unique mix of creativity and exclusivity, this prime location perfectly aligns with Aza’s ethos of delivering premium experiences. The store’s strategic placement allows Aza to cater to New Delhi’s affluent shoppers while contributing to the cultural vibrancy of the area.
To mark the launch in style, a glamorous celebration set the stage as Neha Dhupia and Angad Singh inaugurated the store with a traditional lamp lighting ceremony. The evening came alive with an engaging and interactive session featuring Devangi Parekh (Managing Director of Aza Fashions), where the couple shared their passion for all things fashion. The event was attended by Delhi’s elite, including prominent socialites, making it an unforgettable affair.
Dr. Alka Nishar, Founder & Chairperson of Aza Fashions, expressed her excitement about the new opening “Since our inception, Aza has been committed to elevating Indian fashion and offering clients the best shopping experience. This new store at Dhan Mill is not just a retail space but a celebration of craftsmanship and innovation. We are thrilled to bring the finest in Indian couture to this exquisite location.”
Devangi Parekh, Managing Director of Aza Fashions, highlighted the importance of this new milestone “Delhi has always been a key market for us, and the Dhan Mill store is a testament to our commitment to expanding Aza’s footprint in India’s fashion landscape. With its thoughtfully curated collection and immersive design, this store promises to deliver an unmatched luxury shopping experience for our clients.”
The two floors of Aza’s new store offer a seamless blend of contemporary elegance and traditional elements, creating a luxurious yet welcoming atmosphere. From expansive display areas and private consultation zones to dedicated sections for bridal trousseau shopping, the store is designed to cater to every need of its elite clientele. Personalized service by trained fashion consultants further elevates the customer experience, ensuring each visit is memorable.