EMERGE 2025 wraps its second edition with a bang!

Mumbai/Delhi – 12th August, 2025: EMERGE 2025, hosted by AdTech Today at Welcomhotel by ITC Hotels, Delhi (Gurugram), brought together an eclectic mix of marketing leaders, independent agencies, and creators for a power-packed day of bold ideas, sharp insights, and industry recognition. The event shone a spotlight on the independent and emerging voices reshaping the future of media, marketing, and advertising.

AdTech Today extended its gratitude to the partners whose support made EMERGE 2025 possible — KARGOas Premium Ad Tech Partner, TRACKIER as Managing Partner, Animmoov ADSUITE as Creative Partner, Treize Communications as PR Partner, and WINGREENWorld.com as Gifting Partner.

The day kicked off with an inspiring keynote by Srikanth Rayaprolu, CEO of AdTech Today, urging the industry to embrace experimentation, agility, and collaboration to thrive in today’s fast-evolving digital landscape.

From there, the momentum only grew with four engaging panel discussions. Srikanth Rayaprolu led Short-Form, Big Impact: Maximizing Engagement Through Bite-Sized Content, unpacking the craft of capturing attention in just seconds. Next is Now: How Independent Agencies Are Building the Future, moderated by Mimi Deb, COO of Madison Media Plus, spotlighted the entrepreneurial spirit and agility driving independent agencies forward. In Brands, Bots & Balance Sheets: Cracking Performance Marketing in 2025Kumar Awanish, Chief Growth Officer at Cheil India, explored the winning formula where AI, automation, and human insight work in harmony. The day’s final panel, Unfiltered: What It Really Takes to Run an Independent Agency Today, with Dr. Kushal Sanghvi, Chief Revenue Officer at iCubesWire, offered a candid look at the realities, challenges, and victories of running a modern agency.

A shift in pace came with the Founders’ Spotlight, giving the stage to two entrepreneurs with distinct journeys and bold visions. Tom Stany, Group Brand & Marketing Lead at True One Ventures, shared insights on building standout brands in competitive markets, while Sayak Mukherjee, Co-founder of Creators Cult, spoke about creating creator-led ecosystems and driving community-first growth. Both offered candid reflections on the ideas, milestones, and challenges that continue to shape their ventures.

The day culminated with the EMERGE Awards, honouring excellence in creativity, strategy, and innovation.Best Independent Agency of the Year saw a Silver tie between Trivayu Media Works, lauded for its impactful storytelling and nimble execution, and Efficacy Worldwide, celebrated for data-driven creative strategies that deliver measurable results. LS Digital took home Gold for its pioneering digital-first approach, while Animmoov Digital Media earned the title of Rising Star Agency.

EMERGE 2025 turned out to be more than an industry gathering – it was a testament to the originality, courage, and vision shaping the next era of marketing and media.