Mumbai, Jan 20: Runwal Realty on Monday announced a landmark development deal in Malad West, marking its formal entry into the market. The project, Auris Serenity Tower 4, is being developed in association with Transcon and Sheth Creators, and Bollywood actor, fashion icon, and Runwal Realty brand ambassador Sonam Kapoor was present to inaugurate the announcement. The tower will be launched following statutory approvals and is positioned as an uber-luxury offering aimed at redefining high-end living in Mumbai’s western suburbs.
Premium Low-Density Residential Living
Planned as a 60+ floor tower, Auris Serenity Tower 4 is designed to maximise light, ventilation, and privacy, with the first habitable floor at 100 ft. The development, spread across 8 acres, will offer 3 and 4 BHK apartments, with 6 units per floor, 11 ft. floor-to-floor heights, expansive windows, and large decks. Residences will provide panoramic views of the sea, greenery, Pagoda precinct, and city skyline.
Experience-Led Amenities
The project emphasises experience-led design, with signature features such as the Sunrise Pavilion and Candlelight Trail, created to encourage calm and everyday living. In addition, residents will enjoy over 40 lifestyle amenities, including:
- Flowy river and sunset lazy bed
- Sunset pool bar and swimming pool
- Podium-level play area and urban forest plaza
- Aquatic flower pond
These amenities are designed to support wellness, recreation, leisure, and community interaction.
Strategic Location and Connectivity
Located off New Link Road at Kanchpada, Malad West, the development offers direct access to SV Road and the Western Express Highway, with connectivity further enhanced by Malad Railway Station and Metro Line 2A. The project is also in close proximity to major retail hubs such as Infinity Mall, Inorbit Mall, and Oberoi Mall. Upcoming infrastructure projects, including the Versova–Dahisar Coastal Road, Bandra–Versova Sea Link, and Goregaon–Mulund Link Road, are expected to further enhance access.
A Philosophy of Thoughtful, Design-Led Living
Speaking on the launch, Saurabh Runwal, Runwal Realty, said:
“At Runwal Realty, we don’t just build homes; we curate environments that elevate everyday living. This tower embodies our philosophy of combining thoughtful design, openness, and long-term liveability. Conceived as a premium, low-density development, it reflects our commitment to creating refined urban homes that offer comfort, privacy, and enduring value. Every element from planning to elevation to spatial detailing—has been designed with longevity and relevance at its core.”
Commenting on her association, Sonam Kapoor said:
“The vision here isn’t just a premium residential tower—it’s a reflection of mindful design and elevated living. With its emphasis on privacy, openness, and carefully considered details, the project creates homes that feel both contemporary and timeless. Being part of Runwal Realty’s journey resonates deeply with my belief that true luxury lies in spaces that feel personal and purposeful.”
Expanding a Legacy of Luxury
With over 47 years of experience and 35 projects across Thane, MMR, and Pune, Runwal Realty has built a diversified portfolio spanning luxury, premium, and aspirational housing. Landmark developments include Runwal Elegante, Runwal Reserve, Runwal Residence, and recent ultra-luxury launches in Worli and Walkeshwar.
Timely delivery remains a core pillar of Runwal Realty’s philosophy, particularly in the luxury segment, ensuring execution certainty and strengthening buyer confidence and brand equity. The back-to-back launches of Runwal Raaya in Worli and Runwal Malabar demonstrate the company’s ability to scale while maintaining uncompromising quality and design standards.