Kylie Jenner has added her name to the growing celebrity following of Ahikoza by BRHAM, carrying the Indian luxury label’s signature Lilian bag, designed by founder Namrata Karad, at the Malibu wedding of NBA star Karl-Anthony Towns and Jordyn Woods.
Jenner paired the black satin Lilian with her vintage Roberto Cavalli halter gown for the August 15 nuptials, bringing the sculptural Indian-designed accessory into focus at one of the season’s most closely watched celebrity weddings.
The appearance marks another significant addition to the Lilian’s growing celebrity following. Before Jenner, the bag had been spotted with Jessica Alba, Lauren Sánchez Bezos and Cameron Diaz, while Ahikoza’s wider designs have found fans among an impressive roster of global and Indian stars, including Camila Cabello, Kate Hudson, Doja Cat, Alia Bhatt and Kareena Kapoor Khan.
For an Indian-founded accessories label, the growing presence of Ahikoza across Hollywood red carpets, celebrity wardrobes and high-profile events is particularly notable. The brand’s designs have also appeared in films and television, contributing to its visibility beyond traditional fashion circles.
At the centre of that recognition is Karad’s distinctive design language. Ahikoza is known for its geometric forms, sculptural silhouettes and emphasis on craftsmanship rather than prominent logos. Karad has previously described her approach as creating handbags that can be recognised by design rather than by a loud logo.
The Lilian embodies that philosophy with its elongated, structured silhouette and restrained detailing. Its appeal among celebrities reflects a broader shift towards accessories that offer a strong design identity without relying on conspicuous branding.
Jenner’s latest appearance therefore adds another high-profile chapter to Ahikoza’s international journey. From Jessica Alba and Cameron Diaz to Lauren Sánchez Bezos, Camila Cabello, Kate Hudson, Doja Cat and now Kylie Jenner, the label is steadily building a celebrity ecosystem that spans Hollywood and Bollywood.
For Namrata Karad, each appearance reinforces the same proposition that has defined Ahikoza from the beginning: Indian design and craftsmanship can command a place on the global luxury stage through distinctive design, rather than simply through a recognisable logo.